Bakhurst was formerly managing director of News and Current Affairs at the broadcaster, and also served a six-month stint as acting director general.
Commenting on his appointment, Kevin Bakhurst said: “I am honoured and delighted to take up the role of Director General. RTÉ plays a central role in Irish life and has brilliant people dedicated to delivering great and trusted content for audiences.
“RTÉ faces huge challenges and global competition, and I am confident we can deliver the ambitious change needed to remain valued and relevant to our audiences. I’m looking forward to getting started.”
Prior to re-joining RTÉ, Kevin Bakhurst was Group Director, Broadcasting and Online at Ofcom where he was a member of Ofcom Board. His responsibilities included setting Broadcast Strategy and Policy for UK broadcasting regulation, creating and implementing the framework for regulating the BBC, and enforcing and developing editorial standards for UK broadcasters.
He has led Ofcom’s work on the UK’s new Online Safety Policy and built a team of around 350 to deliver it, including a new data and technology team, and in the process shaping the overall transformation of Ofcom to take on the new duties.
Between 2006 and 2012, Bakhurst held a range of senior editorial positions at the BBC, including Controller, BBC News Channel and Deputy Head, BBC Newsroom from 2005. He was also a member of the BBC’s London 2012 Olympics Steering Committee.
RTÉ said Bakhurst “will be required to take the organisation forward in a rapidly evolving media landscape, while ensuring RTÉ’s valued place in public life in Ireland.”
Commenting on the appointment of Kevin Bakhurst, RTÉ Chairperson, Siún Ní Raghallaigh said: “I’m delighted to welcome today’s announcement of the appointment of Kevin Bakhurst as the new Director General of RTÉ.
“The appointment follows a competitive recruitment process, with Kevin as the unanimous choice of the RTÉ Board. Kevin brings an exceptional breadth of industry experience, great leadership skills and a passionate commitment to the development of public service broadcasting in all its forms.
“Kevin’s appointment comes at time of opportunity and change for RTÉ. With my fellow Board members, I look forward to working with Kevin in our shared commitment to a thriving and financially sustainable RTÉ.”