A €200 Culture and Media card should be handed to young people upon turning 18 to “unlock a world of cultural experiences and media consumption,” according to Colm Markey, MEP for Midlands North-West.

Following his recent attendance at the wonderful Fleadh Cheoil na hÉireann in Mullingar, where he witnessed the outstanding talent and rich cultural legacy on display, Mr. Markey stated: “I believe that as a nation, we should do more to promote our indigenous arts and culture sector from an early age.

“I firmly believe that investing in the cultural growth of Ireland's young citizens is an investment in the nation's future prosperity and identity.”

“By providing this special gift to young adults as they come of age, Ireland can cultivate a generation that deeply values its cultural heritage and embraces diverse artistic expressions.”

The National Youth Council of Ireland concurs with the proposal.

According to Mr. Markey, the card may be obtained and used using an app, and holders can use the funds at certain retailers including bookstores, theatres, museums, galleries, and small music venues.

The proposal might also “inject crucial support into Ireland's cultural industries,” he continued.

Mr. Markey called the card a “catalyst for self-expression and innovation" and said, “By nurturing the demand for cultural experiences, it creates opportunities for artists, performers, cultural institutions, and media producers, strengthening the country's creative economy.”